NANARA is a Japanese home textile designer brand, with its head office basing in Osaka, Japan, and is designed with great efforts by designers from Japan and several other countries. It is a pioneer of the global field of “fashionable and leisure life superior products consumption”.

With the unprecedented prosperity of the exchange of the world economy and popular electronic commerce, one the one hand, luxurious brands from Europe and America have been blindly pursued by consumers; and on the other hand, the market is filled with counterfeit and inferior products. These two aspects make the style of consumption by the public two opposing extremes; in addition, under the environment where the market is filled with homogeneous products and there is no innovation in market products, NANARA has come into being as the consideration and criticism of such a prevailing situation!

NANARA stresses the brand and the genuine value of the brand, and in pursuit of innovative technologies, it maintains a reasonable balance between life and improvement of the performance-price ratio of life, so it becomes a pioneer of the global home textile consumer market.